We bring together an ecosystem of inspiring brands.
Benefit from ultra-specialized logistics expertise to offer your customers the delivery experience they deserve.
Do you offer logistical standardsamong the largest market players.
ReGNR is the proprietary logistics platform for sports & lifestyle brands. From upstream receiving to pick & pack, we manage your B2C and B2B flows without any outsourcing.
Why do sports & lifestyle brands choose ReGNR?
Execution standards designed by and for leaders in sport & lifestyle.
In-house infrastructure (no outsourcing)
33,000 m² of warehouse space and 100+ employees. An ideal size to handle your growth spikes without losing the personal touch.
Multi-format expertise
From standard textiles to long, oversized, or ultra-light equipment, our processes and storage areas adapt to all your product types with the same rigorous precision.
Sports culture & startup agility
Rooted in Decathlon’s methodologies, we combine operational rigor with a startup spirit. Our management empowers multi-skilled teams, with staffing levels adjusted daily to match the pace of your business, without any inertia.
Proprietary tech
Our in-house development team has full mastery of our entire ecosystem. We interface seamlessly with your existing tools and develop bespoke features to support your technological evolution in real time.
Proximity & collective adventure
Site visits, presentations of your challenges to our teams, and connection to a single point of contact directly linked to the field. Regular checkpoints (weekly/monthly) and strategic steering committees to debrief SLAs.
Join fast-growing DNVBs and icons of sport & lifestyle.
Much more than simple fulfillment, logistics designed to unify all of your operations.
A single stock, an infinite number of paths. Whether it is being sent out for a standard shipment, moved to our workshops for customization, or returned from a rental for refurbishment, every item is shared and managed in real time from one single infrastructure.
01 B2C & B2B Fulfillment
Reception & Inspection
Your goods arrive at our docks. We apply a strict quantitative and qualitative inspection prior to their immediate integration.
Unified Storage
Your items are moved to our dedicated areas (hanging storage, lockers, racks). Inventory is pooled and available in real time for both your e-commerce and physical sales.
Picking
Upon order validation, our field teams pick the item with accuracy guaranteed by a double scan.
Unboxing & Shipping
Careful packaging, custom kitting, and direct handover to our carriers. Same-day shipping for all orders placed before 2:00 PM.
02 Personalization
Standard Direct Debit
The custom order triggers a standard withdrawal of the blank item from your unified stock.
Marking / Embroidery / Sublimation...
Our experts carry out the requested customization on a just-in-time basis, without interrupting the production line.
Discover the Customization workshop
Unboxing & Shipping
Careful packaging, custom kitting, and direct handover to our carriers. Same-day shipping for all orders placed before 2:00 PM.
03 Returns management
Reception
The package is received, scanned, and identified instantly to trigger your refund or exchange process.
Diagnostic & Triage
Our teams inspect every item. Compliant products are scanned and immediately returned to sellable stock.
Workshop & Second Life
If the item requires processing (task, wear, breakage), it undergoes cleaning or repair according to your specifications, ready for your circular channels (second life, rental...)
Discover Our Workshop
ReGNR App: Drive your growth, master every shipment.
Real-time inventory tracking, order preparation statuses, and seamless synchronization with your e-commerce site. Our application centralizes all your data to give you total control over your warehouse, as if you were there.
The roadmap of our collaboration.
Follow the path. We prepare the ground, you reach the summits.
30 days to go
Discovering your needs
We are hitting the ground. We analyze your flows (seasonality, collection/drop launches), meet with your teams, and map out your IT and logistics architecture to design a bespoke game plan.
15 days to go
Onboarding
Connecting your tools with our warehouses, managing your stock transfer, and group warm-up.
D-Day
Go-Live
The kickoff has begun. Your stock is being integrated into our warehouses. We are preparing your first orders together, and you are introducing your challenges and your brand to our teams.
Ongoing
Management & development
The race never stops. Close collaboration with regular checkpoints to support the development of your projects in a partnership mode.
TOGETHER,
(RE)PUSH THE BOUNDARIES.
Ready to join the adventure?
Align your logistics with your brand's requirements. Entrust your flows to the sport & lifestyle expert to scale.

















