The equestrian industry is unlike any other. Its products are technical, bulky, and valuable. ReGNR masters these specific constraints to deliver performance and reliability with every stride. Our logistics platform is located in Normandy – a land of horses par excellence. From 30,000 m² in the heart of this exceptional region, we support brands, clubs, stables, and equipment manufacturers with five services designed for the industry: B2B and B2C logistics, national and international transport, multi-channel IT solutions, circularity, and customization.
Efficient logistics, committed circularity, integrated personalization: at ReGNR, everything is designed to ensure your brand gallops in the same direction—fast, well, and without missteps.
LOGISTICS Solution
Saddles, halters, blankets, rugs, rider equipment: each product is stored according to its requirements. Receipt, quality control, B2B and B2C shipping. The show jumping season is starting, the FFE championships are approaching — we absorb your peaks without ever compromising your deadlines.
Transportation solution
We have built a network of carefully selected partners based on their performance in delivering equestrian goods: heavy parcels, bulky items, out-of-zone addresses, and scheduled deliveries for large equipment.
For each shipment, we choose the carrier best suited to the weight, volume, destination, and required delivery time. You don't have to think about it—that's our job.
IT solution
Your online store, your marketplaces, your resellers: everything is fed into a single stream, managed from our platform. As soon as an order is placed—regardless of the channel—the stock is updated in real time on all others. You no longer manage multiple inventories in parallel. You manage a single stock, which feeds everything.
At ReGNR, we don't just store and ship your items. Thanks to our integrated workshops, we help you sell better, lose less, and stand out: customizing your equipment at the heart of your workflows, reconditioning your returns, and giving your unsold items a second life. Two differentiating services, operated from a single platform.
Circularity solution
A damaged blanket, a stained saddle pad, slightly worn fetlock boots: in the equestrian industry, these products still have value. Thanks to our workshop integrated into our logistics platform, we have built a complete circular offering to transform your returns and unsold items into new revenue streams — without disrupting your existing operations.
Personalization Solution
Forget the back-and-forth between your logistics provider and an external customization workshop. At ReGNR, thanks to our integrated customization workshop, everything happens in one place: your equipment is embroidered, engraved, marked, or sublimated within the same workflow as your logistics, without ever leaving our platform—everything is done in the same flow, without additional transit, and your equipment is shipped back to your customers within 24 to 48 hours.
Are you a club, stable, or private rider with equipment to customize? Send us your equipment. We handle the entire process and return it to you in your colors.
customization solution
Polo shirts, show jackets, fleeces, safety vests, breeches: we customize your entire wardrobe. Rider's embroidered initials, stud farm colors, club logo — each piece becomes a signature outfit, directly from our integrated workshop.
Saddle pads, blankets, exercise sheets, caps: every textile item can carry your identity. Embroidery, branding, sublimation - our workshop customizes every textile item, from unique pieces to bulk orders.
Headcollars, grooming brushes, carry bags, saddle covers, girths: even your accessories deserve your signature. Embroidery, marking, engraving — our integrated workshop customizes all your references and ships them in the same flow as your logistics.
Let's talk to understand your challenges and offer you a tailor-made solution.
FAQ
Our platform has an area dedicated to bulky and oversized items: saddles, jump bars, portable paddocks. Each product is received, checked, and stored according to protocols adapted to its nature. Our breakage rate is less than 0.5% — compared to an average of 2 to 3% on the market. Your premium products deserve premium handling.
The transition is gradual and secure. We start by auditing your current flows, connect your e-commerce platforms to our systems, then process 20% of your orders in parallel with your existing logistics—then 50%, then 100%. A dedicated project manager will support you every step of the way. On average, our clients are operational within 4 to 6 weeks, without business interruption.
Absolutely. It's even one of our strengths. Competition prizes, embroidered club outfits, rider kits for your championships: our integrated customization workshop handles both single items and bulk orders of dozens or hundreds of articles. Everything is done on our platform, with no external transit, and a turnaround time of 24 to 48 hours—even in high season.
This is our daily routine. A single physical stock on our platform simultaneously supplies both your channels: parcel shipments to your riders in B2C, pallet deliveries to your resellers in B2B, with the documentation and invoicing adapted to each flow. You manage everything from a single dashboard, in real time.
